Explaining Customer Relationship Management (CRM) Performance: The Role of CRM Implementation Intensity

Survey #28: Explaining Customer Relationship Management (CRM) Performance: The Role of CRM Implementation Intensity
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Customer Relationship Orientation
[*] marked questions required to be answered


1. [*] Our company adds value to the web hosting services offered.



2. [*] Our company gives promotions to specific customer segments.



3. [*] Our company offer web hosting services to specific customer segments.



4. [*] Our company has incentive program for customers.




Perception Of Customer Information Value
[*] marked questions required to be answered


5. [*] Customer information is very useful for our company.



6. [*] Our company can apply customer information for all situations not only when serving customer.



7. [*] Our company thinks that customer information is very valuable.



   




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